London Fashion Week: Day 1

Zara barouchZaraIMG_1542

Well it was a rather wet and rainy start to London Fashion Week, and the usual buzzing atmosphere at Sommerset House was a little dampened by it. I had to adapt my outfit to a somewhat more sensible ensemble, although my furry gilet, and supposed sensible suede boots were perhaps not the most practical ideas after all. But despite the rain, we did get about 5 minutes sans rain, and I managed to get a few snaps to show you my outfit, which I would describe as an abstract Zebra meets a Superbowel player, whatever that means!

Gilet, from a boutique in Paris; Jumper, Forever 21; Turtle neck (worn underneath), Sisley; Jeans, Isabel Marrant; Bag, Alexander McQueen; Gloves, Armani Exchange

Zara Barouch

IMG_1551The first show of the day for me was Daks, and it was their 120th anniversary. First founded in 1894 by Simeon simpson, the label is best known for their The House Check, and luxurious knitwear.

little pomp and circumstance is always welcome in an afternoon, especially if its your 120th birthday, and so have something to celebrate. This collection was a mix of great and chic outerwear, naturally, with military-smart ensembles beneath but done in a contemporary, oversized and at varying times masculine way. Goregeous shades of gold and camel wafted down the catwalk, with a whimsical knitted camel camel coloured dress for its finale. There was a sense of humour to the collection, contrasting its more controlled lines and pallets with quirky Busbyhats, inspired by British Guardsman, making a nod to its British roots.  



The next show for me was Eudon Choi, who’s collection was entitled ‘Hysteria’. As we were making our way to our seats, we were greeted to the sounds of hysterical screams, that were reminiscent of the Beatles hysteria.

Precision tailoring and luxury fabrics, mixed with sixties rock roll were the basis for the collection. Choi reinterprets the excitement of 1960’s Brit pop culture for todays woman. Intertwining a blend of men’s and womenswear together, to create a more masculine edge to his sharp and crisp tailoring. Skinny pants, and oversized mens coats in mustards and royal blue, while also incorporating the sixties mod, with his signature masculine tailoring.



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