After receiving several emails from Chanel, I decided yesterday to go along to the Madmademoiselle Privé exhibition, at the Saatchi Gallery. There was quite the queue to get in, but it was wort the wait. I presumed it would be a very short exhibition, but I was pleasantly surprised, to find Chanel had taken over the entire gallery, and carefully and sympathetically told the story of Coco Chanel. You start out in a replica of her paris showroom, where you will find the famous mirrored staircase. I of course could not resist having a photograph taken on them, although I was not quite allowed to go tot the usual step Coco would sit upon.
Slowly you move from when Chanel started to make hats, then the symbols incorporated into the brand, like the numbers, and colours; then into the process of creating her collections, jewellery and perfume. There is even a short film where Coco and Karl Lagerfeld argue about the brand, and how she is turning in her grave to see what he has done with it! But as he persists, he’s trying to keep the brand relevant to today.
If you have time to go, I strongly recommend it.